• Toy & Children’s Product Standards in Australia & New Zealand

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    australia toy safety

    Planning to import and sell toys or other children’s products in Australia or New Zealand? In this guide, we explain what you must know about mandatory standards, heavy metals restrictions, testing procedures, and labeling.

    Mentioned Products

    • Kids clothing
    • Kids equipment
    • Toys
    • Kids furniture

    Product Compliance Scope

    Regulated Products

    Certain children’s products are subject to mandatory safety standards, listed on productsafety.gov.au. That said, some regulations are not applicable to specific products but cover all toys and children’s products or age groups.

    • Toys containing lead & other elements
    • Toys for children from 0 to 36 months

    General Safety Requirements

    Note that your product may still be subject to recall if it for any reason is deemed unsafe. This is the case regardless of whether mandatory standards apply to your product or not. Keep in mind that you can still choose to comply with either mandatory or voluntary AS/NZS standards.

    As an importer, you should always aspire to ensure that your product is safe, regardless of whether or not there are mandatory standards in place.

    AS/NZS Standards

    AS/NZS standards are generally voluntary, but certain mandatory standards require that a product is compliant with one or more AS/NZS standards. Here are a few examples:

    AS/NZS 8124.3:2003 ‘Safety of toys, Part 3—Migration of certain elements

    Restricts arsenic, lead, mercury, cadmium, chromium and other heavy metals in toys and finger paints. Toys containing any of these substances in amounts above the limit (e.g. 25mg per kg) are illegal to import and sell in Australia and New Zealand.

    AS/NZS ISO 8124.1:2002 ‘Safety of toys Part 1: Safety aspects related to mechanical and physical properties’

    Standards concerning the design and construction of toys. This requires importers to take materials, sharp edges, loose parts, and other potential hazards into consideration.

    AS/NZS Testing methods

    Certain products must be tested according to methods outlined in applicable AS/NZS standards. Notice that such testing should only be carried out by specialized lab testing companies.

    Labeling Requirements

    Certain toys and other children’s products are subject to AS/NZS or other labeling requirements. As such, you need to ensure that your label files are compliant before you start production.

    Product Categories

    Children’s clothing

    Mandatory standards apply to nightwear for children, such as baby sleeping bags and dressing gowns. The standard is based on AS/NZS 1249:2014, which regulates fire safety and warning labels.

    In addition, fire safety testing is also mandatory when importing and selling nightwear for children in Australia.

    Care labeling for clothing & textiles

    Mandatory care labeling requirements apply to all clothing products, including nightwear for children. As such, you need to ensure that your product labels are also compliant with AS/NZS 1957:1998 Textiles – Care labelling

    • General care
    • Warnings
    • Washing
    • Drying
    • Ironing
    • Dry-cleaning


    Mandatory safety standards are in place for aquatic toys, balloon blowing kits and toys containing magnets. In addition, lead and other elements are regulated in all toys, while additional standards apply to all toys for children up to 36 months.

    Applicable to all toys
    • Toys containing lead & other elements*
    • Toys for children from 0 to 36 months**

    *All toys can potentially contain lead and other heavy metals. As such, lead and other heavy metals restrictions apply to all toys and importers must verify compliance through third-party lab testing.

    **Also apply to toys commonly recognized as meant for children up to 36 months, regardless of whether the product package states something else.

    Mandatory product standards
    • Projectile toys
    • Aquatic toys
    • Toys containing magnets
    • Balloon blowing kits
    More than one mandatory standards may apply

    Note that one product can be covered by more than one set of mandatory standards. Projectile toys, for example, are subject both to mandatory product-specific standards, and heavy metals restrictions.

    Children’s furniture and equipment

    Mandatory standards apply to children’s furniture and equipment, such as bunk beds, strollers, and swimming aids. Here’s an overview of product categories:

    • Baby bath aids
    • Baby dummies and dummy chains
    • Baby walkers
    • Bunk beds
    • Car child restraints
    • Household cots
    • Folding cots
    • Prams & strollers
    • Swimming & flotation aids

    Each mandatory standard outlines applicable AS/NZS standards, testing requirements, and labeling requirements.


    1. Do mandatory standards apply to my product?

    2. Which AS/NZS standards apply to my product?

    3. Which labeling requirements apply to my product?

    4. Which mandatory testing procedures apply to my product?

    5. Which chemicals and/or heavy metals are restricted?

    6. Are the mechanical and physical design properties of my product compliant?


    How do I know if a product found on Alibaba.com is compliant?

    You can either review their company page or request a test report. That said, it’s extremely rare to find suppliers with existing AS/NSZ test reports valid in Australia. As such, the best you can do is to look for suppliers holding EU or US test reports.

    Here are a few examples:

    • REACH
    • EN 71
    • ASTM F963
    • California Proposition 65

    Keep in mind that these test reports are not valid in Australia, but can be used to assess if a supplier has the capability to manufacture a product in compliance with Australian and New Zealand safety standards.

    A product that can pass EU or US safety testing can normally also pass AS/NZS testing.

    Can I request a test report from my supplier?

    Yes, but as I already mentioned, it’s unlikely that you will find suppliers with all necessary test reports. As such, supplier test reports are normally only used to assess a supplier’s capability to manufacture compliant toys or other children’s products.

    That capability matters, as most manufacturers in Asia don’t have experience manufacturing products according to strict safety standards in developed countries.

    How do I know which AS/NZS standards apply to my product?

    Each mandatory standard on productsafety.gov.au lists applicable AS/NZS standards that can be purchased from www.saiglobal.com. You can also find AS/NSZ standards on www.standards.org.au.

    Is lab testing mandatory for children’s products?

    Lab testing is the only way to verify if a product is compliant with applicable AS/NZS standards. If your product is covered by a mandatory standard that also specifies certain testing requirements, then you can assume that third-party lab testing is mandatory.

    That said, lab testing is highly recommended for all children’s products, regardless of whether specific standards apply or not.

    How much should I budget for lab test fees?

    While it depends on the product, we recommend that you budget least AUD 1000 to 1500.

  • Important Notice: The content on this website is provided for educational purposes only. The content contains only general information about product safety, labeling, documentation, testing, risks, and other product compliance-related topics. It is not legal advice, and should not be treated as such. We don't guarantee that the information is up to date, covering all products and materials, covering all scenarios and exemptions, is all-encompassing or accurate. Also, we generally don't cover national/state standards, regulations, and requirements.

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